Privacy Policy

1. What Personal Information We Collect

Information you provide to us

• Account registration: When you create a renter or landlord account, we collect your email address and password. You can instead choose "Continue with Google" or "Continue with Apple"; in that case we receive the name and email address that provider shares with us (Apple may give us a private relay email address instead of your real one).
• Profile details: Your name and phone number, and a profile photo if you choose to add one.
• Messages, reports, and blocks: Messages you send through EMLAKIE are stored so you and the other person can read them. If you report a listing, review, message, or user, or block someone, we record the report or block. Our moderators can review the reported content and the messages in that conversation.
• Saved listings and alert preferences: The listings you save and your notification and price-alert preferences.
• Listing submissions: When you list a property, we collect the property address, description, photos, rent amount, and any other details you provide.
• Rental applications: When you apply for a rental through the app, we collect your name, contact information, and any information you submit as part of your application.
• Contact form: When you contact us, we collect your name, email address, and message.
• Photos: When you upload photos, files may contain metadata such as location, date, and device information.

Information collected automatically

• Device and browser data: We may collect your IP address, browser type, operating system, and device identifiers.
• Usage data: We collect information about how you use our Services, such as pages visited, features used, and time spent on the site.
• Cookies & similar technologies: We use cookies and similar technologies to operate our Services. See Section 9 below for full details.
• Crash and diagnostic reports: We use Sentry to receive error and crash reports from the mobile app and website. They can include your device model, operating system, app version, and technical details of the error. In the mobile app, we remove your email address and IP address from these reports before they are sent.
• Push notification token (mobile app): If you allow notifications, the app registers a push token for your device with your account so we can alert you to new messages, inquiries, and applications. Signing out removes the token.

Device features in the mobile app

• Camera and photo library: Used only when you choose to take or select photos, for example for a listing or your profile. We receive only the photos you choose to upload.
• Microphone: Used only while you use the voice assistant.
• Location: If you allow location access, your location is used on your device to center the map on you and show where you are. It is not sent to or stored by EMLAKIE.
• Face ID and Touch ID: If you turn on biometric unlock, your device checks that it is you. Your biometric data stays on your device and is never available to EMLAKIE; the app only learns whether the check succeeded.

Information from third parties

• Address data: We use OpenStreetMap (Nominatim) and Google Maps to provide address autocomplete and street-view imagery when you browse or list a property.
• Authentication: User authentication is handled through Supabase. If you choose to continue with Google or Apple, that provider verifies your identity and shares your name and email address with us, and its own privacy policy governs what it collects. Please review Supabase's privacy policy for details on how authentication data is handled.
• Payments: Payment processing is handled by Stripe. We do not store your full card details. Stripe's privacy policy governs their handling of payment data.
• MLS listings: We import publicly available rental listings from ListHub, a licensed MLS data aggregator. These listings may include property details submitted by third-party listing agents.
• Tenant screening: If a landlord requests a background/credit check, we relay the applicant's email to TransUnion SmartMove to initiate the request. EMLAKIE does not receive, access, or store the contents of any screening report — that process occurs entirely on TransUnion's platform. See our Terms of Service for details.

AI features and the data they process

• Application match scores: When a tenant submits a rental application, information from the application (such as stated income, move-in date, and message) may be processed by an AI model (powered by Anthropic) to generate a compatibility score and summary for the landlord. No sensitive financial documents are shared with Anthropic; only the information you voluntarily enter into the application form.
• Support chatbot: Our in-site support assistant is powered by Anthropic's Claude AI. Messages you send to the support assistant, including any email address you provide, may be processed by Anthropic to generate a response. Please do not share sensitive personal or financial information in the chat.
• Natural-language search: The text you type into search (for example "2 bedroom near downtown under $2,500") is sent to Anthropic's Claude AI, which turns it into search filters such as city, price, and bedrooms. Please do not include personal information in your search.
• Voice assistant: When you use the voice assistant, your microphone audio is streamed from your device to OpenAI, which processes it in real time to understand you and speak a reply. EMLAKIE does not record or keep your voice audio. Speech-to-text may also be provided by Deepgram.
• Landlord listing tools: When you use the AI description writer, the listing details you enter (such as address, city, state, property type, bedrooms, bathrooms, size, price, and amenities) are sent to Anthropic. Listing text may also be reviewed by AI to flag fair-housing or policy problems. Listing photos and frames from listing videos may be analyzed by OpenAI to identify rooms and order photos, and the audio of an uploaded listing video may be transcribed by Deepgram to create captions.

2. How We Use Your Personal Information

We use the information we collect to:

• Create and manage your landlord account
• Publish and display rental listings to prospective tenants
• Enable renters and landlords to connect directly through the app
• Process rental applications and facilitate tenant screening
• Send email confirmations, notifications, and account-related communications
• Respond to support requests and inquiries
• Improve the functionality, design, and performance of our Services
• Detect and prevent fraud, abuse, and violations of our terms
• Comply with legal obligations

We do not sell your personal information to third parties or use it for behavioral advertising.

3. How We Share Your Personal Information

Rental listings

Property listings you submit, including the address, description, and photos, are displayed publicly on the site to help connect landlords with tenants. The phone number on a landlord's profile is also displayed publicly with that landlord's listings.

Service providers

We share personal information with trusted service providers who help us operate the Services, including:

• Supabase — database, authentication, and file storage
• Stripe — payment processing
• Vercel — website hosting, deployment, and cookie-free analytics
• Google Analytics — site-usage analytics; only loads if you accept cookies (see Section 9)
• Ahrefs — cookie-free site-usage analytics
• Resend — transactional email delivery
• OpenStreetMap / Nominatim — address autocomplete
• Google Maps — street-view imagery for property pages
• Anthropic — AI-powered support chatbot, natural-language search, listing description writer, and rental application match scoring
• OpenAI — voice assistant, and analysis of listing photos and video frames
• Deepgram — speech-to-text and automatic captions for listing videos
• Sentry — error and crash reports
• Expo — delivery of push notifications to the mobile app (through Apple's and Google's notification services)
• Google and Apple — optional sign-in ("Continue with Google" and "Continue with Apple")
• ListHub — MLS rental listing data aggregation
• TransUnion SmartMove — tenant background and credit screening, initiated by landlords
• Twilio — call and text routing for rental inquiries

These providers are only permitted to use your information to provide services to us.

Legal and safety reasons

We may share your information with law enforcement or other parties when we believe in good faith that disclosure is necessary to comply with applicable law, protect the safety of any person, prevent fraud or abuse, or enforce our terms.

Business transfers

If EMLAKIE LLC is involved in a merger, acquisition, or sale of assets, your personal information may be transferred as part of that transaction.

4. Your Choices and Rights

Account and listings

You may update your account information or edit your listings at any time by signing in to your landlord account.

Account deletion

In the EMLAKIE mobile app you can delete your account yourself at any time: open Profile and tap Delete Account. This deletes your account, your profile, and your listings from our systems. We may keep limited records where the law requires it, such as payment records (see Section 5). If you signed in with Apple, we also tell Apple to revoke EMLAKIE's access to your Apple ID.

You can also ask us to delete your account and associated data by contacting us at support@emlakie.com. We will process your request within 30 days.

Notifications and device permissions

You can turn off push notifications, or withdraw camera, photo library, microphone, and location access, at any time in your device's Settings. The app keeps working with those features off.

Calls and text messages

Rental SMS is optional and requires your explicit choice on the inquiry form. We record your choice, phone number, inquiry, notice version, and the time it was submitted. Mobile information is not shared with third parties or affiliates for marketing or promotional purposes. SMS opt-in data and consent are not sold or shared for others' use; service providers such as Twilio process the information needed to deliver EMLAKIE messages on our behalf. Message frequency varies and message and data rates may apply. Reply STOP to opt out or HELP for help. See our Terms of Service for details.

California residents

See Section 8 below for additional rights available to California residents under the CCPA.

5. How Long We Keep Your Information

We retain your personal information for as long as necessary to provide our Services or as required by law. Specifically:

• Account information is retained until you delete your account
• Rental listing information is retained while the listing is active and for a reasonable period afterward for record-keeping
• Application records may be retained for legal and compliance purposes
• Payment records are retained as required by applicable law and our obligations under Stripe's terms of service

6. How We Protect Your Information

We implement reasonable technical and organizational measures to protect your personal information, including:

• Encrypted HTTPS connections for all pages
• Secure authentication and password hashing through Supabase
• Row-level security policies so users can only access their own data
• Email addresses never displayed publicly

However, no method of transmission over the internet is completely secure. We encourage you to use a strong, unique password and keep it confidential.

7. Children's Privacy

Our Services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected such information, please contact us at support@emlakie.com and we will promptly delete it.

8. California Residents

If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA):

• Right to Know: You may request information about the categories and specific pieces of personal information we have collected about you, and how it is used and shared.
• Right to Delete: You may request that we delete your personal information, subject to certain exceptions.
• Right to Correct: You may request that we correct inaccurate personal information we hold about you.
• Right to Opt Out of Sale: We do not sell your personal information.
• Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA rights.

To exercise your rights, contact us at support@emlakie.com. We will respond to verified requests within 45 days.

9. Cookies and Similar Technologies

What are cookies?

Cookies are small text files placed on your device when you visit a website. They help the site remember information about your visit, such as your login session. Similar technologies include localStorage and session storage.

Cookies we use

• Essential / functional cookies: We use session cookies managed by Supabase to keep you logged in. These are strictly necessary for the site to function and cannot be disabled.
• Cookie-free analytics: We use Vercel Web Analytics and Ahrefs Web Analytics for site-usage statistics. Both are privacy-first and do not use cookies or fingerprinting — neither tracks you across sites or sessions.
• Google Analytics (only if you accept cookies): We also use Google Analytics 4 for site-usage statistics. Unlike the tools above, it sets cookies, so it loads only after you accept cookies in the banner on this site. If you decline, Google Analytics never loads and no Google Analytics cookie is set.
• No advertising cookies: This site does not include a Google Ads, Meta/Facebook, TikTok, or other advertising tracking pixel, and we do not use cross-site tracking pixels for advertising purposes.

Your choices

• Browser settings: You can configure your browser to block or delete cookies at any time. Note that disabling essential cookies will prevent you from signing in to your account.
• Do Not Track: We honor browser Do Not Track signals to the extent technically feasible.

Third-party services

Our site integrates with the following third-party services that may process data under their own privacy policies:

• Supabase — authentication and database
• Vercel — hosting and cookie-free analytics
• Google Analytics — analytics; loads only if you accept cookies
• Ahrefs — cookie-free analytics
• Stripe — payment processing
• Resend — transactional email
• Google Maps — street-view imagery
• Anthropic — AI support chatbot, natural-language search, listing description writer, and application scoring
• OpenAI — voice assistant, and analysis of listing photos and video frames
• Deepgram — speech-to-text and automatic video captions
• Sentry — error and crash reports
• Expo — push notification delivery to the mobile app
• Google and Apple — optional sign-in
• ListHub — MLS listing data
• TransUnion SmartMove — tenant background and credit screening
• Twilio — call and text routing for rental inquiries

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make material changes, we will update the effective date at the top of this page and, where appropriate, notify you by email or by posting a notice on our website. Your continued use of our Services after any changes constitutes your acceptance of the updated Privacy Policy.